Minette Magnifique may be Atlanta’s youngest burlesque troupe, but these voluptuous vixens, true to their motto “the art of delectable dance, sans the pants,” are fast forging their own ravishing reputation. Shellie Schmals, aka Baroness VONSchmalhausen, shares a few secrets about her stage and other personas, as well as a tantalizing peek behind the tassles of the House of Minette’s Valentine’s spectacular, FROM PARIS WITH LOVE, Friday Feb. 11 at Le Fais do-do in west Midtown.
Shellie Schmals of Minette Magnifique. Photo credit: Jordan Barclay
ATLRetro: How did you personally become interested in burlesque and when did you start performing?
Shellie Schmals: As a little girl, I saw the iconic image of Bettie Page and was entranced. She looked so sweet, but she was also extremely sexy in a way that wasn’t popular in 1980s mainstream media. I identified with her more than Christy Brinkley or Cindy Crawford. Living with a family of antique collectors, I was surrounded by pinup advertising of the 1940s and 50s – which I adored too. Somehow, I just always knew burlesque was there but never knew how to find it.
It wasn’t until 2008 that I was introduced to the Atlanta burlesque scene by the Syrens of the South. We collaborated on a comedy and burlesque show at Relapse Theatre, and I performed one comedic burlesque [act] under the stage name “Mrs. Velma NoHeart.” After that show, I was still very interested in performing. The right opportunity and role didn’t come along again until January 2010, when my Minette Co-Founder, Kellyn Willey (Madame Willey) was starting up another troupe and we knew we needed to combine our creative forces. Our first Minette show was on May 1, 2010 and we’ve been on fire ever since!
You dance and emcee under the show name, Baroness VONSchmalhausen? Can you share a little bit about her and how she came to join Minette Magnifique?
Photo credit: Offhand Photography
In 2006, I started my event production and marketing company VONschmalhausen, named after my family’s name before it got chopped up at Ellis Island at the turn of the century in the 1900s. My ancestors were from Poland and Hungary and I really wanted to honor my Jewish heritage. VONschmalhausen literally means “of the small house” and my tag line became “small house * BIG IDEAS” – how could it not be??!!
Since then, VONschmalhausen has grown into a brand for all my events, performance and projects. When it was time for me to name my burlesque character, Baroness VONschmalhausen seemed the obvious choice. My Baroness VONschmalhausen persona is still me, but bolder with a lot more sparkles. Although I enjoy raunchy and vulgar humor, it never sounds right when I say it. If I were to pick words that describe Baroness: elegance, innocence, sly humor, dirty innuendos with a smile, double entendres with a wink, and poetry with a little slapstick.
For that matter, what’s the origin of Minette Magnifique? Did I hear right that the troupe got started in New Orleans?
In the rich tradition of vaudeville performers, we rewrote our history. Each performer scribed a bio that speaks to who their characters are, and we did the same thing for the troupe itself. Although we might not come from New Orleans, our spirit lives there.
Minette Magnifique, and/or the House of Minette, is a really creative name for a burlesque troupe. Is there a story behind how you selected it?
Naming Minette Magnifique is an example of how beautifully Madame Willey and I collaborate together. Madame Willey was enthralled with the first name “Minette”, as it has multiple identities as an girl’s name (which means “protector”) and as the French slang for a girl who is all dolled up. We didn’t want to give ourselves the traditional moniker of Minette Burlesque, because we felt it was too restrictive. Being the alliteration junkie that I am, “Magnifique” came to me almost from divine intervention.
I started calling us “The House of Minette” as a way to bring all the performers and members of Minette on stage at the end of a show. The phrase is very grand, invoking images that are regal, with a splash of bordello. Just like us!
Blast-Off Burlesque has a wacky pop culture edge and Dames Aflame have embraced the showgirl aesthetic. How would you describe Minette Magnifique’s unique niche in the Atlanta burlesque scene?
I would describe Minette as theatrical and comical, sexy and sultry, vintage with a contemporary appeal. We love romance, sparkles, glitter, glamour and paying homage to the golden era of performers who graced the burlesque stage, pinup calendars and golden age of the silver screen.
Minette Magnifique’s Website bills FROM PARIS WITH LOVE as “a romantic, Parisian-inspired evening of musical and magical entertainment.” Can you divulge a little bit about what audiences can expect when it comes both to music and magic?
Our venue Le Fais do-do, is the perfect setting for us. It sets the mood for the Minette routines – each dancer selects their own music, and each girl was inspired from vintage French music. Expect to see a lot of interaction between the dancers. Mimi de Milo and Portia Lynn Dahl are performing a sister act. Vyolet Venom will be singing. Expect BIG SMILES, NEW DANCE MOVES and TWIRLING TASSELS!!
Would you tantalize us with a sneak preview of your own acts this Friday?
I’m excited to be performing two routines with our guest emcee, Mr. Tonguelinguist, my dear friend and improv co-hort, Jeff Wisard. I’ll be swept off my feet and into the lap of love!!
What about your emcee persona? How do you get into character and do you script it all out in advance or play it more improv?
Getting into character starts a few hours before show time, I’m very much in my head and am pretty quiet. As soon as I hit the stage to greet the audience with my signature phrase “Good evening ladies and lords …,” I’m in there, alive and in the moment. A shot of Jager always helps, too!!
I LOVE writing our shows. Before each dancer performs, I give a little intro that sets the scene for our audience. Since all of our Minette shows are themes, it’s a fun challenge to write something saucy and unique for each dancer, that not only describes their personality but also puts a time and a place on a routine. You can be sexy and just dance, but it’s even sexier to know the inner thoughts of the performer and create the world around them.
My role as Minette emcee is more of a storyteller, so much of it is scripted. Although, I play with the audience and improv as well. Most emcees announce the dancer’s credentials. We decided collectively that we wanted something different and my role has evolved with that. I’m very versatile though, and have emceed for many events without a script or notes – just going off the cuff and enjoying the energy from the audience.
Who are the guest performers for this week’s show?
We are thrilled to have Blair Crimmins, as our musical guest. He’ll be performing with Darcy Lemmonier, as she debuts a new routine. Blair’s music embodies everything that Minette is about: whisking the audience member back to a time where romance prevailed, the music was big and bawdy, and life was, too.
Joining us also will be Chad Sanborn, as our guest magician. Chad’s charisma and creativity provide an added touch that is going to make this show special and different. We’ll also be using Chad throughout the evening to help heighten our storyline.
My guest co-host for our Paris show is Mr. Tonguelinguist, [as noted previously, otherwise known as my improv buddy, Jeff Wisard]. Jeff did a guest spot with us in December as a boy toy and we loved him so much, we asked him back in a larger role! I’m excited to work with Jeff in this new capactiy too. We’ve been improv’ing together for years.
What’s next for you and Minette Magnifique?
As a troupe, Minette feels very strongly about the importance of giving back to others. In 2010, we participated in benefits for The Rainbow Center, PinUp for Pitbulls, Living Walls and Hurricane Katrina. Our next performance will be Friday, February 18 at Carnivale: A Benefit for Actor’s Express. This is a great opportunity to support the creative endeavours of our peers in the entertainment community.
When you’re not performing, what else do you do for work and play?
I can’t gush enough about my job. I work at a fabulous organization, ART PAPERS, as the director of development + public relations. ART PAPERS exists to provide an independent and accessible forum for ideas on contemporary art. I am coming off the heels of our weekend-long Art Auction fundraiser and am still jonesing on an adrenaline rush.
My heart also belongs to Relapse Theatre. I volunteer my time as director of community affairs [and] I manage all the social media and community service/social projects that happen within our walls and in the Atlanta area. I’m also lucky enough to perform with 2Girls3Eyes, a talented group of improv performers, every Friday night on the Relapse stage.
And I, like, LOVE to shop!!! I’ve been surrounded by antiques my whole life. As a child, I would frequent garage sales, estate sales and flea markets with my parents looking for gold amongst the ruins. I was fortunate enough to amass a collection of vintage jewelry from the 1920s-1970s called VINTAGEsparkles by VONschmalhausen that is available for rental with photo shoots by PinUpGirl! Cosmetics in Grant Park.
More Secrets About Shellie:
Favorite Retro Movie: FREAKS by Tod Browning
Favorite Retro Musicians: The Beatles, The Shangri-Las
Favorite Retro Song to Dance to: “Chantilly Lace” by The Big Bopper
Favorite Retro Book: VALLEY OF THE DOLLS by Jacqueline Susann
Inspirational Burlesque Performers (Vintage Or Present-Day): Gypsy Rose Lee, Mae West, Bettie Page, Indigo Blue
Purchase tickets for FROM PARIS WITH LOVE here.
Summer may officially still be a few weeks away, but things are sure to get hot and steamy Thursday, May 31, when Atlanta’s youngest and most Paris-inspired burlesque troupe Minette Magnifique presents Minette Magnifique Goes to the Movies at the Warren City Club in Virginia-Highland. So we thought there couldn’t be a more marvelous time to celebrate the rising temperatures by declaring the vivacious and voluptuous Vyolet Venom as Kool Kat of the Week. She sweetly agreed to a sneak preview of what she and the other lovely ladies will be doing once the lights go down and the curtain goes up for this cinema-tacular evening of evocative entertainment.
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